Ron DeSantis.Photo:AP Photo/Jacquelyn Martin
AP Photo/Jacquelyn Martin
Florida Gov.Ron DeSantissuspended his 2024 presidential campaign on Sunday using a quote falsely attributed to Winston Churchill — and one that actually came from a Budweiser ad.
In a post shared to X, DeSantis, 45, captioned a video of his announcement with, “Success is not final, failure is not fatal: it is the courage to continue that counts. - Winston Churchill."
The problem, at least according to the Churchill society, is that he “never said those words.”
According to the Churchill Society, Churchill did say two other, somewhat similar quotes: Churchill did say: “No one can guarantee success in war, but only deserve it,” and “Success always demands a greater effort.”
Newsweekreports that one early instance of the quote being misattributed to Churchill comes, ironically, from a 1939 ad for Budweiser — a company DeSantis has criticized in the recent past.
DeSantis last year claimed to belaunching an inquiryinto Bud Light’s parent company, AB InBev, over itspartnershipwith transgender actor and influencerDylan Mulvaneylast spring.
DeSantis' criticism of Bud Light was one of the manyanti-“woke”cultural wars he waded into throughout his campaign, which ended over the weekend after spending some $19 million, per FEC data, and netting just 23,420 votes total.
In suspending his campaign, the Florida governor offered an endorsement of former PresidentDonald Trump.
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“We don’t have a clear path to victory. Accordingly, I am today suspending my campaign,” he continued.
“It’s clear to me that a majority of Republican primary voters want to give Donald Trump another chance,” DeSantis then noted, adding: “He has my endorsement because we can’t go back to the old Republican guard of yesteryear, a repackaged form of warmed-over corporatism thatNikki Haleyrepresents.”
source: people.com
