JoJo Fletcheris makingFletchhappen.
We’ve had astyle crush on Fletchersince she starred on (andgot engaged on!)The Bachelorettein 2016. And since then,Fletcher’s Instagramhas been a showcase for her flirty outfits — and cute couple photos with fiancé Jordan Rodgers. But if you’re a fan of her fashion, we’ve got good news: She launched her first clothing line, Fletch, today!
“Having a clothing line has been something I’ve always wanted to do. It’s been a dream of mine for as long as I can remember but it wasn’t until a couple of years ago I seriously started exploring the fashion retail space,” Fletcher tells PeopleStyle, noting that she’s been working on the summer collection “for over a year now.”
Dayton Klein
Fletcher says she hopes women wearing Fletch will “feel even more badass and beautiful than they already are, but without breaking the bank.” The collection ranges from $34 to $148. “It was important to me to make high-quality items but at an affordable price.”
“Some days you may want to dress up and feel strong and powerful in a fierce jumpsuit, while other days it may be a fun and flirty summer dress,” she explains.
As far as the pieces Fletcher herself is wearing to death this summer, she says it’s a tie between the“Dallas Denim” cutoff shorts(“I have worn them nonstop already”) and the floral navy“Desert Mini” dress, which she says is “beyond comfortable, light and airy, and fits your body like a glove!”
And even though the collection is officially launching today, her girlfriends were lucky enough to get an early look — including bestie and fellowBacheloralum Becca Tilley: “Becca has her pile of Fletch clothing already set aside for her!”
Fletch is available beginning today worldwide atshopfletch.com.
source: people.com
