The battle for the cloud . That ’s what keeps Google , Amazon , and Apple EXEC and organize up at night . That ’s where the next multiplication of technical school potency is going to be make headway or lost . Unless , asthe WSJ suggeststoday , Apple ’s already win .
Google Music , Amazon Cloud Drive , andApple ’s iCloudmay auditory sensation similar , but the first two really could n’t be more different from the last . Google and Amazon ’s design is to zap your music to you anywhere , anytime . It ’s a streaming future that ’s only going to be as convenient — and expensive — as your data plan . Apple , meanwhile , has opt for a syncing result that blasts all of your capacity to all of your twist and stores it there for easy approach . Which looks like it might be a double hex .
https://gizmodo.com/google-music-upload-and-stream-all-your-tunes-from-the-5800408
Why is Apple ’s itinerary more enlightened ( at least from a earnings position ) ? Two grounds : it ’s cheaper for you and more lucrative for them . That ’s a knotty compounding to beat , specially if — like Google and Amazon — you’ve got an uphill battle as it is getting multitude to habituate your help in the first lieu .
While Cloud force and Google Music sound great , streaming that much euphony takes bandwidth , and bandwidth costs . A lot . particularly with the gradual experimental extinction of all - you - can - eat plans , it ’s croak to be a huge pain in the wallet to make that Broken Social Scene bootleg rain down from the cloud over 3 gigabyte or 4G. With Apple , though ? You sync at home or over public Wi - Fi , and you ’re clear . mind to everything anywhere . The only downside for you is that it remove up blank space on your iDevice . Which is exactly what Apple ’s betting on .
You see , Apple ’s discovered that it can charge up more — much , much more — for a 32 GB iPad than it can a 16 GB iPad , despite a cloth price to the company of peradventure $ 15 in extra NAND flash storage . The margin Apple makes on NAND alone are an estimated 85 % , more than double the society ’s already substantial overall thoroughgoing margin . Essentially : they distrust you ’ll be more willing to compensate through the nozzle for a twist than to cough up vast data overage . And they ’re probably correct .
It ’s too early to directly equate these services . Google Music is in genus Beta . Cloud Drive ’s stuck in first gear . And we wo n’t be using iCloud for calendar month yet . But maybe that ’s what give the WSJ ’s point all the more compelling . We ’re not even out of the logic gate yet , and Apple ’s got a commanding star . [ WSJ ]
you may keep up with Brian Barrett , the author of this mail , onTwitterorFacebook .
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